2016 RAV4 Hybrid.
There’s a new hybrid in town, and it’s called RAV4. Toyota has been the overwhelming gas-electric hybrid sales leader since 2004, and now, 15 years after the first Prius was sold in Canada, the company has unveiled its seventh hybrid offering as part of the upcoming 2016 RAV4 lineup.

Launching this fall, the RAV4 Hybrid will be targeted towards young adventure-seeking couples looking for a vehicle that provides utility, versatility, capability and excellent fuel efficiency.

Fewer fill-ups will become the norm with the addition of a new, fuel efficient RAV4 Hybrid. Better fuel economy comes without sacrifice as the RAV4 Hybrid will deliver more horsepower and better acceleration than the conventional RAV4.

A no-compromise vehicle, the RAV4 Hybrid will be offered in two premium grades; XLE and Limited. Both grades will be equipped with an Electronic On-Demand All-Wheel-Drive System with intelligence (AWD-i). Also available will be unique 17-inch and 18-inch alloy wheels and ten exterior colours (including a new blue).

The conventional gas version RAV4 will come in four grades: LE, XLE, Limited and the new SE. Together with the new Hybrid XLE and Limited, all 2016 RAV4 models will feature refreshed exterior styling, providing a sleeker, more dynamic appearance. It starts with a new, stronger looking front fascia with an available LED headlights and daytime running lights. A new rear bumper and liftgate with available LED taillights add a premium touch. Additional new exterior features include front and rear silver skid plate garnishes on most models and a standard shark fin antenna. Three new exterior paint colours (Silver Sky Metallic, Black Currant Metallic, and Electric Storm Blue) round out the exterior design.

Toyota listened to customer feedback and added more refinement and technology to the interior. A revised interior is clothed in more premium materials, and includes an available 4.2-inch TFT multi-information display in a revised gauge cluster; available 7-inch touch-sensitive display audio touch screen; a leather steering wheel; a revised cupholder design to accommodate tall mugs with handles, and numerous other changes.

Additional convenience technologies include available front and rear parking sonar, available Smart Key, and integrated garage door opener (standard on Limited grade). All RAV4 SE and Limited models will come standard with SiriusXM All-Access Radio with a 3-month complimentary trial.


RAV4 will also offer a new available Bird’s Eye View Monitor. This Toyota-first technology utilizes four cameras that are mounted on the front, side mirrors and rear of the vehicle to give the driver a panoramic view of their surroundings. The system offers drivers assistance when parallel parking, and when pulling in and out of parking spaces. The Bird’s Eye View Monitor system also has an industry-first feature called Perimeter Scan, that gives drivers a live rotating 360 degree view of what is around the vehicle, helping them see objects that could be in the way.

The 2016 RAV4 will be among the first North American models with Toyota Safety Sense (TSS), a new multi-feature advanced safety package anchored by automated pre-collision braking. TSS bundles cutting edge safety technologies including a pre-collision system, forward collision warning, lane departure alert, automatic high beams, pedestrian pre-collision system and dynamic radar cruise control. TSS will be available on 2016 RAV4 Limited grades.

The RAV4 started the small SUV segment craze 20 years ago. Five years later, Toyota introduced hybrids to the North American market, raising the bar for excellent fuel economy at an affordable price. Each has helped change the automotive landscape. The arrival of the 2016 RAV4 Hybrid will be a natural fit for young buyers seeking the winning combination of affordable SUV utility and the fuel efficiency of Toyota’s Hybrid Synergy Drive.