Pfaff Porsche launches the all-new 2011 Speedster with an event that was “one for the money”

On January 12th, close to 400 of Pfaff Porsche’s clients, partners and employees were invited to celebrate the launch of the new Porsche Speedster by taking a trip back to the 50’s. Guests were transported back to an era of pure Hollywood glam – Marilyn and Elvis mingled with guests and the new Speedster’s predecessors – a 1957 Porsche 356 A Speedster and 1958 Porsche 356 A Speedster - were on display.

As the flagship Porsche Exclusive dealer in Canada, Pfaff Porsche is the only dealer in Canada to host a launch event for the Speedster. The 2011 Speedster was built to celebrate Porsche Exclusive’s 25 years of success, a unique department of Porsche AG focused solely on helping customers achieve a superior driving experience through personalization. A purist, open-topped two-seater with a low windscreen and double bubble convertible top lid, the Speedster is also a showcase for the department’s capabilities. In addition to its unique exterior styling, its interior features include unique leatherwork on the seats, dashboard, centre console and even the air vents, accentuated by unique designs for the steering wheel, shift knob and handbrake lever.

In homage to the first Porsche model that bore the Speedster name, its production run is limited to just 356 cars. Speedster enthusiasts interested in owning this highly exclusive model will have to act fast as only 6 vehicles have been allocated to the Canadian market. If you’re interested in learning more about the new 2011 Speedster or any of the classic Porsche models, please call 905-851-0852 or visit